FOR IMMEDIATE RELEASE
Tampa Bay Technology Companies Contract with Winn for Marketing Services
PALM HARBOR, Florida — March 1, 2004 — Winn Technology Group, Inc. is pleased to announce that three national information technology companies headquartered in the Tampa Bay area have contracted for long–term marketing services.
Verticent, Inc., located at 400 North Ashley Drive in Tampa, Florida provides integrated enterprise resource planning, customer relationship management, e–business and business intelligence solutions that meet the unique business demands of small–to–medium size manufacturers and distributors. With a commitment to specific vertical industries, Verticent leverages industry–specific knowledge and functionality to deliver a flexible, yet affordable, enterprise business system without requiring expensive software modifications or extensions.
To enhance Verticent's customer base, Winn will provide year–long customer database development, lead generation, and lead qualification services. Khameleon Software, Inc., a sister company to Verticent, was founded in 1988 and is a provider of enterprise solutions specifically designed for technology consulting, systems integrators, product resellers, and professional service organizations. Khameleon is also located in Tampa, Florida.
Winn will provide customer database development and lead generation and qualification for Khameleon on an annual basis.
"We selected Winn Technology Group to help us with lead generation for Verticent based on their IT-exclusive focus and the high profile IT clients they already had," explained Scott Galloway, President of Verticent and Khameleon Software.
"The fact that they were local was also a big plus for us because we wanted to take a real hands–on approach with this marketing program. Based on Winn's success with Verticent, we engaged them for similar services for Khameleon. Working with Winn has been a real pleasure. They told us specifically what they could do for us and how they would do it. And that's exactly what they did!"
DataComm Networks, Inc., based in Tampa, Florida, was originally founded as a manufacturer of cable assemblies. In always seeking to be on the cutting–edge, DataComm Networks has expanded its services to include Managed Network and Security Services from its network operations center (NOC) as well as Network Upgrades, LANS, WANS, Wireless, IP Telephony, VOIP, Network Testing, Vulnerability and Penetration Assessments, and Rollout Management. DataComm is a specialist in the Community Financial Institution space and the Hospitality/Hotel/Resort and MDU industry.
DataComm Networks in conjunction with Cisco Systems, the worldwide provider of networking solutions for the Internet, contracted with Winn Technology Group to develop an understanding of how small to mid–sized financial institutions were responding to recent FDIC mandates to protect the vital personal information of its customers.
Lee Lanier, National Director of Sales at DataComm Networks and a Member of the Cisco Commercial Channel Advisory Board (CCAB), commenting on the progress of the Winn Tech lead generation program said, "Not only has Winn generated almost 1,000 qualified leads for us over a 90–day period, their reports and feedback provide us with targeted geographical areas for coordination of our seminars and other marketing programs. The lead contact information that Winn provides us can and will be used in our sales cycles over many quarters."
About Winn Technology Group, Inc.
Winn Technology Group, Inc. is privately held marketing solutions company headquartered in Palm Harbor, Florida. Winn focuses exclusively on the Information Technology marketplace and has earned the respect of major technology corporations who continually subscribe to our B2B marketing services including database development and validation, competitive intelligence and customer satisfaction surveys, lead generation, and appointment setting. Our clients include palmOne, PeopleSoft, Gartner, Trend Micro, Best Software, Apple, Cisco Systems, and Good Technology. Winn has established a long–term core business mission — promoting technology products and services across all business verticals. For more information, visit www.winntech.net.
Contact Information
Jude Woodward
Marketing Manager
Winn Technology Group, Inc.
727–789–0006 x411
800–444–5622 x411
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