Accelerating Sales Revenue for Bowden Systems
Bowden Systems, an Independent Software Vendor (ISV), recently contracted Winn Technology Group for database development and demand generation services as part of a key marketing initiative for a Fortune 50 ranked technology manufacturer. This successful campaign yielded a return on investment (ROI) of 9.7 times the cost of the campaign and helped Bowden Systems refine its marketing processes.
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Benchmarking Drives the Success of Marketing Campaigns
A client recently engaged Winn Technology Group to assist in promoting a portion of its world-renowned user conference and largest annual event. The client's event marketing team had been using a single vendor to promote the conference for several years, and decided to put marketing best practices to work by benchmarking the vendor against Winn.
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Maximizing Return on Investment
A company that provides ERP, CRM, e-Business, and Business Intelligence solutions to SMB's was looking to 'beef up' its sales and marketing activity, and in choosing Winn Technology Group, this organization made the correct choice. Winn developed a custom Demand Generation campaign that produced over 150 qualified leads and a potential ROI of 23 times the cost of the campaign.
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